TBCO | Tobacco One Announces Wal-Mart Mexico To Display New Cigarette Line

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Aug 1, 2008 9:00:00 AM
Copyright Business Wire 2008

Tobacco One, Inc. (Pink Sheets:TBCO) is pleased to announce that it has obtained authorization to place its newly acquired Rojo's brand cigarettes and proprietary cigarette displays at 143 Wal-Mart Supercenter stores and 63 of Wal-Mart's Superama stores throughout the country of Mexico.

Tobacco One will install approximately 3,000 cigarette displays, one at each check-out location, within the Wal-Mart Mexico organization.

"The installation of our proprietary cigarette displays and the placement of the Rojo's cigarette brand within this prestigious organization is an impressive accomplishment for Tobacco One and its management team," said Shawn Ulizio, President, Tobacco One. "Wal-Mart is the world's largest retailer and we are very excited about the level of exposure this agreement will bring to Tobacco One and its newly acquired Rojo's cigarette brand."

The Rojo's product display implementation will rollout during the month of August and should be completed within 90 days.